Marketing Strategies for Better Email Campaigns

Email Marketing Strategies for Effective Email Campaigns Are you looking to enhance your email marketing campaign and achieve outstanding KPI results? Email marketing is a powerful tool for reaching your target market and increasing your customer base. In this blog, we’ll dive into email marketing, understanding the KPI meaning and importance, and exploring various email […]

Reels and Advertising

The Power of Reels: Current Advertising  Are you looking forward to starting a new business but have no idea on how to advertise your brand in a cheap and efficient way? Read more to gain a better understanding about the underlying reasons and strategies why social media might be a better outlet for advertising than […]

What it Means to Be a Content Creator in 2023

In 2023, content creators have been growing in popularity. With innovation and creativity, as content creators use platforms such as YouTube and Instagram to showcase their talents and engage with wider audiences. Where a lot of apps are currently most used to share and engage with followers. Videography has been shown to be the most […]

Don’t Miss Out on These Inbound Marketing Campaign Helpers

When it comes to running an inbound marketing campaign, things can quickly become overwhelming. Marketing a mobile app requires a keen understanding of your audience – what do they need, what do they like and dislike, where do they spend their time? These are just a few questions that mobile app marketers must answer in […]

How to Draw in the Elusive Gen X with Your Mobile App

When it comes to marketing mobile apps, it’s easy to count Gen X out. After all, just as Millennials struggled to break out of their image as aimless teens, Gen X is easily branded as a technologically-adverse group. However, Gen X has steadily developed its own strong and unique relationship with technology and mobile apps […]

Use Mobile App Reviews to Boost Your App Performance

Do you look at certain apps with hundreds of positive reviews and wonder how you could achieve the same? Mobile app reviews are a key aspect of an app’s performance, and certainly not something to overlook. App users can be more effective than an influencer or paid ads campaign when it comes to marketing your […]

Yes, You Should Use Instagram Reels to Advertise Your App!

Instagram Reels have gained an enormous amount of steam since their release. As new features continue to appear, the face of digital marketing continues to change. Influencer marketing and short-form content have combined to change the way we think about social media, which means changing the way we think about advertising. So if you’re wondering […]

Don’t Bury the Lead – Your #1 Mobile App Marketing Secret

There are many do’s and don’t when it comes to mobile app marketing. If you want to maximize app visibility and growth, one thing you don’t want to do is bury the lead. What does it mean to bury the lead in app marketing and why shouldn’t you do it? Keep reading below for answers […]

8 Top-Tier Black Influencers You Should know in 2022

Black social media influencers play an integral part in impacting trends and decisions not just locally, but around the globe. That’s why this Black History Month, we’re taking a look at 8 of the top Black influencers you should have on your radar if you don’t already. Whether you’re an app creator looking for an […]


Get the most cutting-edge knowledge resources for the mobile app industry. Subscribe to join our Newsletter.