Effective Ways to Increase App Downloads

You’ve finally taken your app from an idea to a reality. The iconography has been perfected, your app is in the store along with a description, and you’ve troubleshooted it in beta. But after launching you realize a significant problem – you’re nowhere near the amount of downloads you projected.  Your first instinct here might […]

Why Do You Need ASO Before Releasing Your App?

Written by Irina Heinz So, you’re getting ready to release your app. Let’s take for example a Brain Dots-like logic game where you need, applying the laws of physics, to draw random lines connecting two dots on the screen. In fact, you can follow the tips from this post if you’re releasing any app, not […]

The Importance of App Store Keywords Research

When marketing your app, one of the first things you come across is how to optimize your app’s exposure on the app store.  Before running into ads, you have to make sure your app is best explained and displayed on app store marketplaces.  App Store keywords research is done in order to find the best […]

Deep Linking and the Future of Mobile Advertising

One of the most underused app advertising strategies would be deep linking.  Mobile app deep linking is a small detail that many app advertising agencies tend to overlook.  But when utilized, the benefits can really be worthwhile.  Mobile deep linking can improve your apps downloads, retention, and user experience.  This article will cover a simple […]

IOS 14.5 Changes Data Mining for Advertising Agencies

With the public beta for Apple’s latest IOS update already out, the official release of IOS 14.5 is looming.  Set to hit Apple’s products early this spring, sometime around March 22nd, Apple is looking to change the game for data mining advertising agencies.  All is not lost from Apple’s new data tracking policy, but some […]

What is ASO and SEO: Advertising Your App

ASO and SEO Simplified  ASO (App Store Optimization) is the optimizing of an app’s exposure on an app store’s marketplace with the use of particular keywords and phrases. Ranking higher in an app store’s search, like Google Play Store or Apple’s App Store, can lead to more organic downloads; which in turn makes your app […]

Proven Organic SEO Services to Generate Long-Term Business Growth

Proven Organic SEO Services to Generate Long-Term Business Growth

What is Organic SEO? When people mention SEO, they usually think of organic SEO services. Organic SEO (Search Engine Optimization) is the method of attracting traffic and ranking well in search engines for free. Of course, frequent website traffic is never completely free because you must invest in content development and, if you really want […]

5 Metrics You Can Use to Persuade Your Clients SEO Tactics Really Work

5 Metrics You Can Use to Persuade Your Clients SEO Tactics Really Work

While paid SEO tools have their own place in your SEO strategy, your marketing expert will be able to deliver a combined approach and help your business rank well with both paid and organic SEO. Nothing speaks of success as good numbers do. Numbers from Google Analytics reports show rich data you can use to […]

3 SEO Services Your Small Business Can Benefit From

3 SEO Services Your Small Business Can Benefit From

Ranking high in search engines can be overwhelming for a small business. Running against the high-level competitors with ample SEO budgets and fighting for a piece of the web space can seem almost impossible. If you are one of the early Internet adopters and have decided to set your page ages ago, you will most […]

SEO and its importance

SEO and its importance

In a survey by Higher Visibility, only 54 out of 500 small to medium sized businesses had a basic understanding of SEO. Many small businesses are only familiar the digital marketing term – they do not completely understand it. On further query, one thing was clear: the majority either had completely wrong or outdated conceptions […]

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